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79 lines
3.8 KiB
Markdown
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[#]: subject: "Ubuntu has a ‘Weird Looking’ New Logo"
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[#]: via: "https://news.itsfoss.com/ubuntu-new-logo/"
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[#]: author: "Abhishek https://news.itsfoss.com/author/root/"
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[#]: collector: "lujun9972"
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[#]: translator: " "
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[#]: reviewer: " "
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[#]: publisher: " "
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[#]: url: " "
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Ubuntu has a ‘Weird Looking’ New Logo
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======
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There are several elements of the Ubuntu branding. For its fans, the orange and purple color symbolizes Ubuntu.
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In addition to that, Ubuntu has logo that consists of a wordmark (ubuntu written in text) and a graphic symbol in orange color.
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![Ubuntu’s old logo][1]
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This orange ‘circle of friends’ is the identity of Ubuntu brand. It represents; freedom, collaboration, precision and reliability.
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It’s actually the top view of a ‘huddle’ of three friends or team members. You may have seen such a huddle in sports.
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![Image courtesy: Unsplash][2]
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### Ubuntu has a brand new logo
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But this is changing. As [OMG! Ubuntu][3] reported, Canonical has rebranded both the elements of logo, wordmark and the circle of friends.
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In the old logo, the circle of friends was on the top right corner of the Ubuntu written in bold text.
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The new logo changes that. The circle of friend is redesigned to make look smoother and it is placed on an orange column. The wordmark is also changed and uses a thinner font now. The U in Ubuntu is now in uppercase.
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Interestingly, the small registered trademark symbol ® is no longer the part of the new logo.
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![][4]
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Ubuntu noted [this][5] on the new design in the official blog post:
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> While it is important to have a respectful continuity with the previous Circle of Friends, the updated version is leaner, more focused, more sophisticated. It also makes a little more sense that the heads are now inside the circle, facing each other and connecting more directly.
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You can see the animation of the new logo in this video:
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![][6]
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This new design will be part of the upcoming Ubuntu 22.04 release.
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### Not the first rebranding
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This is not the first time Ubuntu has been rebranded. When Ubuntu project was first created in the year 2004, the circle of friend had three colors; yellow, red and orange. It was redesigned in 2010 with the huddle in white and an orange circle around it.
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![Image courtesy: OMG! Ubuntu][7]
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### Do you like the new logo?
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The redesign comes thirteen years after the last one. While the new ‘circle’ looks good, I find the background rectangle a bit weird.
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How about you? Do you like the new Ubuntu logo or you still love the old one? Do share your opinion in the comment section below.
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via: https://news.itsfoss.com/ubuntu-new-logo/
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作者：[Abhishek][a]
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选题：[lujun9972][b]
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译者：[译者ID](https://github.com/译者ID)
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校对：[校对者ID](https://github.com/校对者ID)
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本文由 [LCTT](https://github.com/LCTT/TranslateProject) 原创编译，[Linux中国](https://linux.cn/) 荣誉推出
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[a]: https://news.itsfoss.com/author/root/
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[b]: https://github.com/lujun9972
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[1]: data:image/svg+xml;base64,PHN2ZyBoZWlnaHQ9IjQxNyIgd2lkdGg9Ijc4MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2ZXJzaW9uPSIxLjEiLz4=
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[2]: data:image/svg+xml;base64,PHN2ZyBoZWlnaHQ9IjUyMCIgd2lkdGg9Ijc4MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2ZXJzaW9uPSIxLjEiLz4=
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[3]: https://www.omgubuntu.co.uk/2022/03/ubuntu-has-a-brand-new-logo
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[4]: data:image/svg+xml;base64,PHN2ZyBoZWlnaHQ9IjQ2NSIgd2lkdGg9Ijc4MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2ZXJzaW9uPSIxLjEiLz4=
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[5]: https://ubuntu.com/blog/a-new-look-for-the-circle-of-friends
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[6]: https://i0.wp.com/i.ytimg.com/vi/9DHUyz54flA/hqdefault.jpg?w=780&ssl=1
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[7]: data:image/svg+xml;base64,PHN2ZyBoZWlnaHQ9IjQxMCIgd2lkdGg9Ijc4MCIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIiB2ZXJzaW9uPSIxLjEiLz4=
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